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Piano Academy is Back
Piano Academy is back!
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Permission: The New Currency to Create Customer Loyalty
The end of third-party cookies has ushered us into a new era of consent-based personalization.
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Piano Software Elevates Flagship Product Composer
Piano’s core product, Composer, is now enhanced with new data and machine learning capabilities for more powerful customer journey design
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Thrive in the Post-Cookie World by Harnessing Your Own Data
Third-party cookies are phasing out -- you can use zero-party data and first-party data to thrive in a cookieless world.
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Piano Software Expands Global Footprint in Asia-Pacific with New Leadership, Headquarters in Singapore
Learn more about Piano’s Asia-Pacific Expansion and Headquarters.
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Piano’s 2020 Year in Review
Read Piano by the Numbers, Piano a year in review.
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How The Spectator’s User-First Digital Strategy Extended Their Centuries Old Brand
Thanks to Piano, The Spectator was able to create personalized experiences, in real-time, while maintaining the editorial philosophy of their print publications on the digital platform.
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How we helped CAFE Insider reach more than 15,000 members during the first 90 days
Read the study -
Get Past the Paywall: Boost Engagement to Reduce Churn
Subscription businesses are most successful when they fully understand user behavior from the moment they first hit the site, and well past the conversion point into their subscription experience.
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Get Past the Paywall: Make The Right Offer The Right Way
Capturing the attention of your onsite visitors is only part of the journey towards converting them into full-time subscribers.
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Digiday Honors Mediahuis’ Use of Piano for Most Effective Campaign of 2020
We’re so proud to have been recognized alongside Mediahuis as the Digiday Marketing & Advertising Awards Europe winner for Most Effective/Measurable Campaign of 2020.
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Get Past the Paywall: Personalize Engagement to Reach Users
Personalization demonstrates a commitment to build that trust and encourage users to build and maintain long-term subscription relationships with the publication.
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Piano chosen as a 2020 Red Herring Top 100 North America Winner
We are thrilled to announce we have been chosen as a 2020 Red Herring winner, recognizing the continent’s most exciting and innovative private technology companies.
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The Zero Party Data Strategy
What will the digital advertising landscape look like once third-party cookies come to an end?
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A Guidebook to the Subscriber Journey
Tracking third-party cookies, advertisers and marketers have tried to put the right ads in front of the right people but with the demise of third-party data they most adopt a zero-party data strategy.
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5 Steps to Building a Successful Digital Subscription Business
5 Steps to Building a Successful Digital Subscription Business
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The State of Direct Brand Engagement
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The Drum Names Trevor Kaufman "Martech Hero” in the 2020 B2B Awards
We are thrilled to announce that our CEO Trevor Kaufman has been selected as the 2020 winner of the “Martech Hero” award from The Drum.
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Piano Ranked Number 258th Fastest-Growing Company in North America on Deloitte’s 2020 Technology Fast 500™
Deloitte’s Technology Fast 500, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences and energy tech companies announced Piano ranked number 258th.
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Piano Nets "Product of Year" Honor in the 2020 BIG Award for Business
The Business Intelligence Group's BIG Award for Business released their 2020 awards and we are excited to announce Piano was named the Product Of Year. The Business Intelligence Group's BIG
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5 Ways to Turn Window Shoppers Into Subscribers
For publishers to see maximum value from rising reader revenue they’ll need to develop a smart pricing and promotion strategy that converts this influx of casual browsers into paying subscribers.
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