Post-Third-Party Cookie Identity from All Sides: A Roundtable
The end of third-party cookies impacts everyone. How can we work together to use the deprecation to improve the consumer value exchange and positively influence business performance?
Piano Releases Inaugural Subscription Performance Benchmark Report
For the first time ever, we’ve packaged up this data into our inaugural, bi-annual Customer Journey Benchmarks Report so you can see the numbers that matter most to your subscription business.
Piano Introduces Suspicious Activity Report, a Real-Time Solution for Password-Sharing
In response to the password-sharing trend, Piano has released a Suspicious Activity Report for publishers to identify password-sharers and engage them with appropriate communication, pricing and terms
Piano Announces Premier Addressability Partners to Expand First-Party Data Acquisition Capabilities
Piano will give clients choice and flexibility in harnessing their own data for onsite in the lead-up to third-party cookie deprecation with a new solution and key partnerships.
How El Espanol, Tamedia and Teknisk Ukeblad Mastered Post-Pandemic Retention
Covid led to massive surges in traffic and subscriptions over the last year. Now that this initial boost is over, international publishers talk about how they’ve retained the subscribers they won.
Introducing Snackable Subscription Highlights
We’ve designed Best Practices Highlights to break down the subscriptions strategies, underpinned by industry-leading expertise and data-driven benchmark data from across hundreds of publishers.
Monthly News Roundup: April 2021
Your monthly roundup of the latest industry news from Piano.
How Maximizing User Relationships and Data Collection Built the Foundation for Forbes' Subscription Business
Hear Nina La France, SVP Consumer Marketing & Business Development, Forbes, discuss their experiences launching a subscription model during a pandemic.
How Philly and Boston Magazines Pivoted to a Reader Revenue Model
Hear Paul Lopreiato, Associate Director of Audience Products and Analytics at Philadelphia and Boston magazines, discuss their experiences launching a subscription model during a pandemic.
Retiring Third-Party Cookies: Stop Panicking and Start Planning
Google is testing privacy controls and doesn't plan to adopt new tracking tech after phasing out third-cookies. Start planning for the transition away from third-party cookies instead of panicking.
Piano Named “Data Management Solution of the Year” in 2021 Data Breakthrough Awards Program
Piano today announced that it has been selected as the winner of the “Data Management Solution of the Year” award in the 2021 Data Breakthrough Awards program conducted by Data Breakthrough.
Monthly News Roundup: March 2021
Your monthly roundup of the latest industry news from Piano. This month we are focusing on all things cookieless and data.
Financial Times-Backed News Site Sifted Launches Paywall with Piano
Sifted, the FT-backed news website covering the world of European start-ups, launched a paywall after two years in business to generate a “deeper attachment” with its readers and more stable income.
How The Daily Beast Redefined Their Concept of Loyalty by Using Data to be Dynamic in Onsite Experiences
Using Piano’s Likelihood to Convert scoring model, The Daily Beast used data to rethink who their most loyal users are, and developed targeted marketing experiences for these users and other audience
Highlights from Piano Academy, Winter 2021 Edition
See highlights from our winter 2021 Piano Academy, in which we covered subscriptions, personalization and analytics through client case studies, partner roundtables and Piano executive and experts.
How Publishers Are Maximizing Retention After the COVID-19 Subscription Surge
Coming out of this pandemic subscription surge, many publishers are focusing more on retention. Our data shows a boost in median retention rates in annual and monthly subscriptions.
9 Stats for Subscription Success
Consider these nine stats that can help you build a subscription business that delivers personalized journeys for each subscriber, driven by a deeper, data-driven understanding of their needs.
AT Internet Joins Piano to Form Industry-First Customer Experience Platform Powered by Contextual Analytics
Piano has joined forces with AT Internet, a European leader in digital analytics and contextual data.
Piano’s Cookieless Survival Kit
Third-party cookies are going away at the end of the year. We have tips, tricks and tools to help you prepare for a cookieless future.
Piano Academy is Back
Piano Academy is back!
Permission: The New Currency to Create Customer Loyalty
The end of third-party cookies has ushered us into a new era of consent-based personalization.