Articles
Read all of our blog posts and media bylines in Piano's Articles section. We cover a range of topics related to subscriptions, personalization and analytics written by our own thought leaders in addition to partners. From straighforward written blog posts to infographics, you'll find a catalog of information on how to create better customer experiences using data and journey orchestration tools.
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How RTÉ uses Piano Analytics to cut reporting times down from one day to less than one hour
Discover how Piano Analytics’ dashboards transformed data processes for RTÉ, significantly reducing reporting times and facilitating decision making
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Four tips to get a new analytics solution up and running fast
Businesses need to move quickly to anticipate the sunsetting of Google Analytics. Discover how to onboard a new solution and get up and running fast.
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5 essentials to consider when choosing to build or buy
Discover the overwhelming advantages of Build vs. Buy when you take your offer into the fast lane with a market leading digital business platform.
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How Piano helped Fortune Media go premium in one year and triple conversions
Learn about Fortune Media’s one year sprint to optimize its subscription tactics to develop the site into a successful Premium offer
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Privacy Regulations: Finding a Privacy-First Analytics Solution
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How CNBC built a successful premium DTC subscription product
Discover how CNBC optimized its subscriber journey with Piano’s A/B testing to successfully launch its DTC premium content product
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The Publisher’s Guide to Subscriber Retention
This guide by Digiday and Piano covers how publishers are proactively addressing churn and increasing retention at vulnerable moments in the subscriber journey.
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How El Confidencial drove subscriptions by 60% with Piano’s data-driven A/B testing
Discover how El Confidencial used Piano Analytics data to optimize its site with a range of A/B tests and drive subscriptions by 60%
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Piano Software Names Sven Adler Chief Financial Officer
Piano announced that Sven Adler has joined the organization as chief financial officer.
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Piano Software Relocates Global Headquarters to Amsterdam to Reflect Steadfast Commitment to European Data Protection
Piano announced that Amsterdam will become its new global headquarters.
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Piano Launches ‘Composer Insights’ Integration to Give Publishers Unrivaled Data on Every Step of the Subscription Journey
Composer Insights provides a comprehensive view of subscription performance and helps publishers identify and optimize the most effective touchpoints on the path to conversion.
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Make Sure Your Data is Privacy Compliant with Piano Analytics
Ensure that your data is privacy compliant with Piano’s transparent approach to data storage and transfer, opt-out management and user rights
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How OVHcloud drives its hyperscale cloud offer with reliable quality data
Discover how OVHcloud uses Piano’s reliable and trustworthy data to power a truly data-driven business strategy for teams across the organization.
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How leboncoin uses Piano Analytics to drive data consistency and privacy compliance across teams
How LeBonCoin uses Piano Analytics to drive data consistency and privacy compliance across teams
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The CNIL and DSB decisions on Google Analytics – takeaways from Piano’s webinar and how you can prepare for the future
Ensure that your data is privacy compliant with Piano’s transparent approach to data storage and transfer, opt-out management and user rights.
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How Ireland’s national broadcaster repositioned its on-demand video service and increased engagement by 49%
Piano Analytics allowed Ireland public broadcaster RTÉ to gain a deeper understanding of on-demand video content on their RTÉ Player and increased engagement significantly.
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How El Mundo optimized its dynamic paywall through advanced segmentation
El Mundo worked with Piano on segmenting their audience and developing a dynamic paywall. This gave them the flexibility to target different reader groups with tailored strategies.
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How Inc42 tested their way to 100% growth in memberships
Inc42 leveraged Piano’s testing capabilities to understand the content and user experience preferences of their audience
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How to Personalize Customer Experience for Engaged Users
Provide personalized customer experiences for engaged users with Piano with fully scaled customization and connecting audiences with offsite benefits
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Piano Named “Overall Data Tech Solution of the Year” in 2022 Data Breakthrough Awards
Piano has been selected as winner of the “Overall Data Tech Solution of the Year” award in the third annual Data Breakthrough Awards program.
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