The New York Times, Digiday, and INMA – The Publishing Industry. The Crisis. The Future.

Piano Team

Watch this debate hosted by Michael Silberman from Piano featuring Ben Smith from The New York Times, Brian Morrissey from Digiday and Grzegorz Piechota from INMA. 

As the COVID-19 crisis intensifies around the world, the incredible value that newsrooms provide has never been clearer. Yet this crisis comes at a time when newsrooms were already under incredible pressure as businesses.

Key takeaways:

  • The media business, like many businesses, is going through major disruption because of the pandemic. Chances are things will change permanently as a result, though it’s hard to tell now exactly how they will change.

  • Trends that had started — the shift to reader revenue, for example — will accelerate.

  • The disruption isn’t just about financial survival, it’s also about how the news is delivered — for example, television producers are discovering it’s just fine to have anchors without makeup hosting from their basements.

  • There’s also opportunity being created — new reader needs are emerging, and publishers who find ways to serve those needs can come out the other side stronger.

  • The value provided to readers matters more than ever, especially if you’re asking them to pay.

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