Piano Academy
Whether you're new to reader revenue or running advanced subscriber models, Piano Academy is designed to educate, inform and support your business goals of growing, expanding and engaging your audience.
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Read ArticlePiano Academy is Back
Piano Academy is back!
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59:36Watch VideoSuccess in Subscription- The Spectator & Winnipeg Free Press
This course will teach you: The biggest subscription lessons learned from 2020 Ways to monetize your subscriptions using ad revenue How Piano clients calculate subscription lifetime value What to i
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56:32Watch VideoStrategies for boosting CLTV with Business Insider and Funke Digital
It's not enough to simply acquire new subscribers. Thriving subscription businesses must consider acquisition and retention together in order to focus on customer lifetime value, minimize churn, and b
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Read ArticleHow Crain Communications uses pricing research to grow revenue
Veebha Mehta is the CMO at Crain Communications, a diverse business publisher with titles spanning the advertising, healthcare, investment, automotive, and plastics industries. When she assumed...
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58:25Watch VideoMaximizing Acquisition- Perfecting Pricing and Promotions
From identifying the perceived relationship between price and value, to different pricing strategies that maximize revenue, we’ll walk you through all the elements of a subscription pricing strategy d
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Read ArticleRapid Subscription Growth: How Piano Helped The Daily Memphian Achieve a 12 Month Subscriber Goal in 3 Weeks
Dedicated to providing 650,000+ Memphians with intelligent local journalism, The Daily Memphian sought to boost their loyal subscriber base.
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51:32Watch VideoWhat brands can learn from publishers about monetizing content
Publishers have mastered the art of leveraging high-quality content to boost audience engagement and revenue, and now global brands can adopt similar strategies, too
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57:22Watch VideoPiano Academy: An Event for Indian Publishers
From understanding your audience, determining products and pricing, to preparing for launch, we’ll take you through all the critical elements of a successful subscription model, and equip you to launc
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56:53Watch VideoThinking of a Reader Revenue Program?
Subscription models are on the rise. Learn how publishers can earn more paying readers. First course featuring Eric Barnes CEO of the Daily Memphian.
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1:26:50Watch VideoSubscription Success in 2021- An Event for Italian Publishers
Watch Maria Sgromo, Business Development Manager at RCS MediaGroup, the Digital Strategist Valerio Bassan, Alessandro Vento, CEO at D-Share, and Michael Silberman, SVP Strategy at Piano discuss how to
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