On Demand Webinars

Patrick Appel, Director of Research led a discussion at the INMA Digital Reader Engagement Masterclass on Engagement Insights and Benchmarks Across the Marketing Funnel.

Piano's proprietary data from hundreds of publishers teaches valuable lessons for increasing conversion and retention. Their data shows that a reader's engagement level during the trial period is a cr

Even though Google has pushed back its deadline for third-party data deprecation to 2023, it's no reason to pause plans to figure out an alternative for your business. Publishers and brands were alrea

Interview von Daniel Kempf, Managing Director, PD Digital, mit Clemens Hammacher, general manager DACH, Piano während BDZV - BeBeta.

Vincent Brach, Sales Director France - Benelux

Publications targeting different audiences will clearly vary in how they approach subscription models. However, there are more similarities than you might think when it comes to how both national and

From understanding your audience, determining products and pricing, to preparing for launch, we’ll take you through all the critical elements of a successful subscription model, and equip you to launc

Speakers: - Miguel de Graaff, Regional Manager, Piano - Iñaki Azparren Sr. Digital Business and Product Strategist, Piano - Tacho Orero, Director of product strategy & digital advertising transform

There are many different models and strategies that publishers can use to reach new audiences and drive subscription revenue. In this talk we will look at 9 stats for subscription success and we will

Learn from Jagran New Media’s CEO, Bharat Gupta and Alex Chapko, General Manager, Piano, about the winning strategies and tactics this leading media company has put in place to create a more resilient

Webinar with VDZ (Mostly in English with the introduction in German) on First Party Data Acquisition at Mediahuis with Piano - how a reader-first strategy gave Mediahuis a competitive advantage when i

Moderated by Chris Kane, Founder of Jounce Media, the Programmatic Supply Chain Authority, this one-hour roundtable discussion will feature revenue generation ideas that Publishers can use, right now,

Michael Silberman, Senior Vice President, Strategy & Development, Piano during FIPP D2C

The deprecation of third-party cookies it’s a big opportunity for publishers to gain control over their data and revenue after the damage inflicted on them by the misuse of cookies. Today, Technology

A sea change in measurement is underway, as the industry begins to move beyond its longtime reliance on third-party data to target consumers. But what's really the best long-term option for companies

In our just-released inaugural Subscription Performance Benchmark Report, we deep-dive into our learnings from a year in which subscriptions surged, due in part to COVID-19 and in part to a shift in c

What have publishers learned since the COVID19 subscription boom? Check out what The Daily Beast, Forbes, CNBC, Philadelphia magazine/Boston Magazine, Arizent, Tamedia, EL ESPAÑOL and Teknisk Ukeblad

Covid led to massive surges in traffic and subscriptions over the last year. Now that this initial boost is over, international publishers talk about how they’ve retained the subscribers they won.